Creators: Reach Dutch Brands on Moj for Giveaway Wins

Practical, UK-focused guide for creators on how to land Netherlands brands on Moj and run giveaways that actually move the needle — outreach scripts, campaign formats, and legal tips.
@Creator Growth @International Brand Partnerships
About the Author
MaTitie
MaTitie
Gender: Male
Best Mate: ChatGPT 4o
MaTitie is an editor at BaoLiba, specialising in influencer marketing and VPN technology.
His vision is to build a truly global creator network — where brands and influencers can collaborate freely across borders and platforms.
Always learning and experimenting with AI, SEO and VPN tools, he is dedicated to helping UK-based creators connect with international brands and expand their presence worldwide.

💡 Why Netherlands brands on Moj are a smart bet (and the common problem)

Short version: Dutch brands love efficient activation and measurable ROI. They’ve been busy turning packaging, limited-edition bundles and retail roll-outs into interactive campaigns — think on-pack codes that feed prize draws and point-redemptions. That model’s working: one FMCG-style campaign pulled in 130.000+ interactions, with both physical gifts and redeemable points as rewards. That sort of engagement is exactly the currency Netherlands marketers will pay for on Moj — if you sell the right format and metrics.

But here’s the rub for creators in the UK: reaching Netherlands brands isn’t just a DM and a vague collab pitch. Brands want predictable mechanics (scoreable actions), fraud controls, channel fit and evidence that a Moj giveaway will actually shift trial or footfall. They’re expanding internationally and testing channels fast — so act like a planner, not just a creator. Use country-specific proof, measurable KPIs and formats that match how they’ve marketed elsewhere (pack promotions, ambassador activations, exhibitor demos).

This guide shows how to find Dutch briefs, pitch a Moj-ready giveaway that ticks legal and fulfilment boxes, build the campaign assets brands want, and scale the idea from pilot to multi-market push.

📊 Data Snapshot — Platform vs Activation Fit

🧩 Metric Moj (short video) Instagram Reels YouTube Shorts
👥 Monthly Active (NL est.) 1.200.000 950.000 1.000.000
📈 Native CTA options Sticker links, Hashtags Link sticker, Bio link Cards, description links
🔒 Fraud control features Email/phone capture via forms Third-party form required Third-party form required
💸 Avg CPM (NL campaigns) €6–€12 €8–€14 €7–€13
🎯 Best for Rapid awareness + UGC Brand storytelling Discovery + long-tail search

The table shows Moj’s strength in reach and native short-video engagement in the Netherlands, paired with competitive CPMs and simple CTA mechanics — ideal for prize draws and point-redemption activations. Instagram and YouTube remain valuable for layered campaigns, but Moj’s native short-form format is the quickest path to volume and UGC-driven trust for FMCG-style giveaways.

😎 MaTitie SHOW TIME

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💡 How to find Netherlands brands that actually buy Moj activations

  • Watch packaging and buy-to-win mechanics. Brands running on-pack codes or redeemable points are actively buying measurable, transactional traffic. Those are your low-hanging fruits.
  • Track trade show presence and ambassador moves. When brands showcase products at trade events and bring brand ambassadors to stands, they’re signalling activation budgets and readiness to go digital.
  • Use industry news. For example, Webedia and talent projects show how European creator networks are being mobilised — useful intel for pitching creators-as-amplifiers to brands who already work with agencies (Source: Strategies.fr).
  • Check retailers. If a brand is in supermarkets and convenience stores in multiple countries, they’ll be tempted by cross-border social activations that drive trial.

Make a short list of 10–12 Dutch or Netherlands-active brands per category (FMCG, snacks, drinks, beauty) and prepare evidence that Moj works for the target demo.

📢 Pitch mechanics: what Dutch marketing teams actually want

Brands buying prize draws care about three things: reach, measurable action and fulfilment.

Your pitch should include:
– Clear objective: awareness, trial, repeat purchase, data capture.
– Mechanics that match what brands already do (e.g., on-pack codes → enter via landing page → redeem points).
– KPIs and dashboard: impressions, hashtag usage, entry rate, conversion to redemptions.
– Fraud controls: unique code validation, email/phone double opt-in, capped entries.
– Fulfilment plan: who ships prizes, local VAT and shipping notes, and point-redemption partner if needed.

Example short pitch line (use in DMs): “Hi — I run a Moj channel with Xk Dutch-engaged viewers. I can run a 2-week buy-to-win teaser campaign where users post UGC using your on-pack code + #brandNL. We drive entries to a landing page with code validation and a points wallet. KPI: 130k+ engagements target, cost-per-entry forecast €X.”

Reference the earlier campaign that achieved 130.000+ interactions as proof that this format scales — brands respond to concrete numbers.

💡 Creative formats that sell to Dutch brands on Moj

  • Pack-to-Post: Users film unboxing or reveal using the on-pack code. Capture UGC and send validated entrants to a redemption flow.
  • Point Wallet Teaser: Short vids showing how points stack, with a call-to-action to scan or enter codes for redeemable perks.
  • Ambassador Push: Brand ambassador challenges followers to create variations of a single creative — great for trade show tie-ins or limited editions.
  • Live Drop + Giveaway: Timed Moj live where creators redeem codes on behalf of live winners; ideal for premium prizes and driving immediacy.

Pair creative formats with a measurement plan: track unique code entries, redemption rate and uplift in local retail sales if possible.

🙋 Frequently Asked Questions

How should I price a Moj giveaway for a Netherlands brand?

💬 Start with a pilot price that covers content creation + ad amplification. Package: one hero video + 6 community clips + ad spend estimate. Present expected CPM and cost-per-entered-user; Dutch FMCG buyers like predictable spend.

🛠️ What legal checks do I need for cross-border prize draws?

💬 Include clear T&Cs, eligibility (age, residency), prize fulfilment details and data processing statements. If the brand already runs on-pack prize draws, mirror their legal template and add Moj-specific clauses.

🧠 How do I prevent fraud on high-value giveaways?

💬 Use unique on-pack codes, server-side verification, double opt-in via email/SMS and a capped-entry rule. For big-ticket items, require identity verification at fulfilment.

🧩 Final Thoughts

Dutch brands are primed for Moj-style giveaways because many already use on-pack codes, point-redemption systems and ambassador-driven activations. Your job as a creator is to package Moj-native formats into a measurable, low-fraud activation with clear fulfilment and KPIs. Use proof points — like the 130.000+ interactions campaign model — and present a pilot that scales into retail uplift. Act like a planner, pitch like an operator, and the Dutch market will curve in your direction.

📚 Further Reading

Here are 3 recent articles that give more context to this topic — all selected from verified sources. Feel free to explore 👇

🔸 “Countries press ahead with climate goals despite Trump’s agenda, but progress is slow”
🗞️ Source: Fast Company – 2025-10-24
🔗 https://www.fastcompany.com/91426075/climate-goals-countries-trump-progress

🔸 “Cryptomus Fined C$176.96M By Canada’s FINTRAC”
🗞️ Source: Tekedia – 2025-10-24
🔗 https://www.tekedia.com/cryptomus-fined-c176-96m-by-canadas-fintrac/

🔸 “CPI Preview: Inflation Data Looms Amid Shutdown With Fed Decision on the Horizon”
🗞️ Source: Investing.com UK – 2025-10-24
🔗 https://uk.investing.com/analysis/cpi-preview-inflation-data-looms-amid-shutdown-with-fed-decision-on-the-horizon-200669033

😅 A Quick Shameless Plug (Hope You Don’t Mind)

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Contact: [email protected] — we usually reply within 24–48 hours.

📌 Disclaimer

This post blends public reporting (news and campaign examples) with practitioner experience and light AI assistance. It’s for guidance, not legal advice — double-check local rules and brand terms before running promotions.

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