Finding the right Switzerland brands for Snapchat influencer marketing isn’t just about sliding into DMs anymore, especially for UK-based creators and advertisers. As of May 2025, the landscape has shifted big time. Influencers and brands alike are getting savvier, seeking real connections that drive actual sales and brand love. If you’re a UK influencer or a brand looking to crack into the Swiss market via Snapchat, you’re in the right place. Let’s dive into the nitty-gritty of how to find, pitch, and lock down collaborations with Switzerland brands through Snapchat, keeping it local, legal, and lucrative.
📢 Marketing Trends in the United Kingdom and Switzerland 2025
Snapchat remains a top dog among younger audiences in the UK, with over 15 million active users. Meanwhile, Switzerland’s luxury, tech, and lifestyle brands are increasingly opening their wallets for influencer marketing—but they want authenticity, not just flash.
In May 2025, UK advertisers are prioritising influencer marketing on Snapchat because it offers real-time engagement with Gen Z and Millennials. The Swiss market values precision and quality, so Swiss brands expect influencers to reflect their ethos rather than just chase follower counts.
UK influencers seeking Swiss collaborations should know that Switzerland’s top sectors for influencer marketing include watches (think TAG Heuer, Swatch), outdoor gear (Mammut), and food & beverage (Ricola). These brands favour Snapchat campaigns that mix storytelling with product demos and local Swiss vibes.
💡 How UK Influencers Can Find Switzerland Brands on Snapchat
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Use Localised Social Listening Tools
Platforms like Brandwatch or Talkwalker can help spot Swiss brands actively engaging in influencer marketing on Snapchat. Filter by country and language to catch brands posting in Swiss German, French, or Italian and tracking hashtags like #SwissMade or #SwissStyle. -
Tap Into Swiss Influencer Agencies
UK influencers should connect with agencies like Relatable or Pulse Advertising, which have Swiss branches or partnerships. These agencies often handle influencer-brand matchmaking and know the cultural nuances that matter. -
Join Snapchat Creator Marketplaces
Snapchat Creator Marketplace now supports European creators and brands. UK influencers can set up profiles showcasing their stats and niche, making it easier for Swiss brands to find them. -
Leverage BaoLiba’s Global Platform
BaoLiba connects UK influencers with Switzerland brands, especially for Snapchat campaigns. Signing up and creating a punchy profile on BaoLiba can open doors to vetted collaborations with Swiss clients paying in GBP or CHF, depending on the deal. -
Network at Cross-Border Events
Events like dmexco or local Swiss marketing summits provide real-world touchpoints. UK creators attending these can pitch directly to Swiss brand reps looking for Snapchat partnerships.
📊 Understanding Payment and Legal Norms Between UK and Switzerland
Since Switzerland isn’t in the EU, influencer contracts need to factor in customs, VAT, and currency differences. Most deals with Swiss brands will pay in Swiss Francs (CHF), but many UK influencers prefer invoices in GBP. Using platforms like Wise or Revolut helps avoid nasty exchange fees.
UK influencers must also be aware of both UK ASA rules and Swiss advertising laws. Transparency is key: Snapchat posts must clearly mark paid collaborations (#ad or #sponsored), respecting both countries’ guidelines to avoid fines or bans.
📢 UK Brands Looking to Collaborate with Swiss Snapchat Influencers
UK brands keen on entering the Swiss market should consider working with local Snapchat influencers who already have Swiss followers. For example, UK outdoor brand Berghaus partnered with Swiss influencer @MountainMaven on Snapchat to showcase hiking gear in the Alps — a collab that boosted Swiss sales by 20% in Q1 2025.
💡 Practical Collaboration Tips for Snapchat Influencer Marketing with Swiss Brands
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Tailor Content to Swiss Culture: Use local landmarks, languages, and festivals in Snapchat Stories to resonate with Swiss audiences.
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Focus on Micro-Influencers: Swiss brands often prefer micro-influencers (5k-50k followers) who deliver tight-knit, engaged communities over mega celebs.
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Offer Performance-Based Deals: Swiss brands love clear ROI. Suggest pay-per-click or sales commissions alongside flat fees.
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Create Exclusive Snapchat Lenses: Custom filters featuring Swiss themes can boost brand visibility and user interaction.
People Also Ask
How can UK influencers find Switzerland brands for Snapchat collaboration?
Start by joining influencer marketplaces like BaoLiba, networking with Swiss agencies, and using social listening tools to identify active Swiss brands on Snapchat. Tailor pitches with Swiss cultural nuances for better attention.
What payment methods work best for UK influencers working with Swiss brands?
Payments typically come in Swiss Francs (CHF), but GBP invoices are common. Use currency-friendly platforms like Wise or Revolut to avoid hefty exchange fees and delays.
Are there any legal rules UK influencers need to know when partnering with Swiss brands?
Yes. Both UK ASA and Swiss advertising laws require clear disclosure of paid partnerships on Snapchat. Transparency with hashtags like #ad is a must to stay compliant.
❗ Final Thoughts
Snapchat influencer marketing between the UK and Switzerland is ripe with opportunity in 2025—but only if you play it smart. Understand the local culture, respect legal norms, and leverage platforms like BaoLiba to find the right Switzerland brands eager for authentic collaboration.
BaoLiba will continue updating on UK influencer marketing trends, welcome to keep an eye on us for the freshest intel and collab hacks.
