💡 Why UK brands even look for Bolivian creators on Bilibili
If you’re reading this, you’re probably juggling two things: a product you want to push internationally, and a modest budget that won’t stretch to a full-blown agency retainer in every market. The ask — find Bolivian creators who will open PR packages, unbox your stuff and make content on Bilibili — sounds niche, but it’s doable with the right approach.
First up, set expectations. Bilibili is primarily a Chinese‑language, youth‑centric video community built around deep interest groups; it’s famous for its “bullet chatting” real‑time comments and tight creator communities (according to Bilibili Inc.). That means Bolivian creators on the platform are a tiny minority and often operate in bilingual or niche verticals (anime, gaming, travel, language exchange). You won’t find huge creator pools like Instagram or TikTok for Bolivia on Bilibili, but you can discover high‑engagement pockets where cross‑cultural creators live.
This guide gives you a practical road‑map: how to find those creators without wasting days, how to craft a PR package that actually gets opened and filmed, and the logistics/rights checklist that saves time and headaches. No fluff — just what works for UK advertisers who want impact, not bureaucracy. Think: targeted search + cross‑platform verification + smart outreach + streamlined shipping. Read on and you’ll walk away with a step‑by‑step shortlist you can action this week.
📊 Discovery channels: quick comparison table
| 🧩 Metric | Option A | Option B | Option C |
|---|---|---|---|
| 👥 Monthly Active | High (China‑centric) | Medium | Low |
| 🔎 Discovery accuracy | Medium | High | Medium |
| ✉️ Response rate | Low–Medium | High | Medium |
| 📦 Logistic simplicity | Low | Medium | High |
| 🗣️ Local language fit | Low | High | Medium |
The table shows that native Bilibili search gives access to a big active platform but is noisy and China‑centric; BaoLiba‑style regional listing gives the best match and response rate for Bolivia creators; cross‑platform scouting is logistically easiest for shipping but needs extra verification. Use the best parts of each channel together rather than relying on a single route.
Beneath that quick snapshot: here’s why those differences matter. Native Bilibili discovery (Option A) gives you raw reach and topical micro‑communities — excellent if your product has a clear niche (anime merch, gaming kit). But language mismatch, low discoverability outside Chinese tags, and unfamiliar DM norms make direct outreach slow. Option B (platform tools like BaoLiba or regionally focused marketplaces) tends to produce better matches because listings include language, audience demographics and engagement metrics, so brief outreach converts faster. Option C is about hunting creators on Instagram/TikTok who also cross‑post to Bilibili — the logistics of sending parcels are simpler, but you must verify the creator actually posts to Bilibili and will film the unboxing there.
In short: start broad on Bilibili to map communities, use a regional discovery hub to shortlist, and finalise logistics via cross‑platform confirmed creators. That sequence saves time and reduces wasted PR packages.
MaTitie — Showtime
Hi, I’m MaTitie — the author of this post and a man who’s spent too many nights troubleshooting international shipments while sipping weak coffee.
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💡 Practical step‑by‑step: find Bolivian creators and get PR packages filmed on Bilibili
1) Map niches, not nationality
Start with verticals where Bolivian creators are likely to appear on Bilibili: language exchange, travel vlogs about Latin America, gaming with Spanish commentary, and anime/二次元 communities. Use bilingual search phrases: Spanish keywords (e.g., “unboxing”, “reseña”, “Bolivia”) plus English/Chinese tags when possible. Even if creators post mostly in Spanish, they may upload clipped highlights or captions that Bilibili users engage with.
2) Use interest pillars and community spaces
Bilibili organises content around interests — follow relevant boards, check comment threads (bullet chat culture), and look for creators who frequently appear in the same circles. Engagement quality (long watch time, repeated uploads) matters more than follower counts for micro‑markets.
3) Cross‑reference on BaoLiba and socials
Once you find a candidate on Bilibili, cross‑check on BaoLiba and mainstream socials (Instagram, TikTok) to confirm identity, audience language and authenticity. Platforms like BaoLiba offer regional filters and metrics that speed verification and let you shortlist by language, category and average engagement.
4) Craft the outreach — keep it local and concise
DM scripts that work:
– Short opener in Spanish — a personalised line about a recent video.
– Clear offer: what’s in the PR kit, the ask (unbox + 60‑120s review on Bilibili), timeline and compensation (product + fee or affiliate).
– Rights and usage: state publication rights, repurpose permissions and expected tags/hashtags.
– Logistics note: who pays shipping, how customs will be handled, and whether you’ll provide return labels.
5) PR package design for high conversion
Make unboxing simple and camera‑friendly:
– Compact packaging that looks good on camera.
– An instruction card in Spanish explaining key talking points and hashtags.
– Branded props for close‑ups (a small backdrop card, sticker).
– A printed customs invoice that is accurate and transparent — clears customs quicker and reduces suspicion.
6) Shipping & customs — keep it simple
Use a courier that provides door‑to‑door tracking and customs brokerage (DHL, FedEx). Include a clear commercial invoice describing goods, retail values and that the parcel is a “promotional sample”. Add a local contact in Bolivia if possible (a distributor or agent) and declare the parcel properly to avoid returns or hold‑ups.
7) Contracts, payments & deliverables
A simple contract avoids misunderstandings:
– Deliverables: platform, length, format, captions/tags, posting window.
– Payment terms: product only, product + fee, or product + tiered payment upon KPI.
– Usage rights: 3–6 month repurpose rights for ads, with clear attribution to the creator.
– Cancellation clauses: lay out what happens if a parcel is held at customs.
8) KPIs and measurement
For Bilibili, focus on watch time, likes, shares, comments (bullet chat behaviour) and click‑throughs to your landing page. Paid views matter less than true engagement for conversion in niche markets.
9) Be patient and follow up
Creators often need time to craft a native, authentic piece. A friendly follow‑up at 5–7 days post‑delivery tends to increase completion rates. Offer a small bonus for early delivery or high‑quality creative work.
10) Consider a regional partner
If you’re running multiple packages or need local support with language and customs, a Bolivia‑based fixer or regional PR partner will repay their fee in saved time and fewer stuck parcels.
🙋 Frequently Asked Questions
❓ How many Bolivian creators are actually active on Bilibili?
💬 There aren’t thousands — think boutique, niche creators rather than mass‑market influencers. You’ll find the best matches by searching vertical communities and cross‑checking on regional platforms.
🛠️ Is it legal to ship PR packages to Bolivia from the UK and skip paying duties?
💬 You should always declare contents and values honestly. Whether duties apply depends on item type and local rules — use a reputable courier and consider a local broker to avoid surprises.
🧠 What’s the smartest way to budget for a Bolivia‑focused Bilibili push?
💬 Budget for: product cost, shipping & customs, a small creator fee (or incentive), translation/localisation and one‑month of measurement. For micro‑influencers, product + modest fee often suffices; for larger creators, expect a commercial rate.
🧩 Final Thoughts…
Finding Bolivian creators who will film on Bilibili isn’t about brute force — it’s about being surgical. Use Bilibili to scope communities, BaoLiba‑style regional tools to shortlist, and cross‑platform validation before shipping anything. Local language, clarity on rights, and tidy customs paperwork are where most campaigns succeed or fail. For UK advertisers with modest budgets, the sweet spot is micro‑creators with passionate niche audiences: they give authenticity and often much better ROI than broad celebrity plugs.
If this feels like too much admin, remember — a compact pilot of 5–10 kits will teach you far more than months of theory. Test, measure, iterate.
📚 Further Reading
Here are 3 recent articles that give more context to this topic — all selected from verified sources. Feel free to explore 👇
🔸 二次元经济助“上海之夏”热力升级
🗞️ Source: chinanews – 📅 2025-08-13
🔗 Read Article
🔸 LGT Fund Management Co Ltd. Takes Position in Bilibili Inc. Sponsored ADR (NASDAQ:BILI)
🗞️ Source: thelincolnianonline – 📅 2025-08-12
🔗 Read Article
🔸 《浪浪山小妖怪》周边产品卖爆了
🗞️ Source: chinanews – 📅 2025-08-13
🔗 Read Article
😅 A Quick Shameless Plug (Hope You Don’t Mind)
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📌 Disclaimer
This post mixes publicly available platform info (including Bilibili’s public profile) with practical experience and checked best practice. It’s for guidance only — always double‑check legal, customs and tax details with relevant local experts before shipping or signing contracts.

