International Branding

💡 Why UK Brands Are Sending Exclusive PR Packages on Douyin in Mongolia Right, so you’re a UK brand, scratching your head about how to crack the Mongolian market — and Douyin just popped up on your radar. For those not in the know, Douyin is the Chinese cousin of TikTok, a beast of a platform dominating much of Asia’s social media scene. But what’s the deal with Mongolia? And why send exclusive PR packages there through Douyin? Let’s unpack this. ...

💡 Why UK Brands Are Eyeing LinkedIn Influencer Training in Sri Lanka If you’re a UK advertiser scratching your head about how to break into the Sri Lankan market, here’s a fresh angle: LinkedIn influencer training. Yep, it’s not just about Facebook or Instagram anymore — LinkedIn is booming as a platform for professional networking and brand building in Sri Lanka, offering a smart and savvy way for UK brands to plant their flag. ...