If you’re a brand or content creator based in the United Kingdom looking to tap into Israel’s vibrant TikTok scene, you’ve landed in the right spot. Israel’s TikTok market is booming with creators who blend creativity, authenticity, and a unique cultural flavour that resonates globally. As of May 2025, UK businesses are increasingly eyeing cross-border influencer collaborations to diversify their campaigns and reach niche audiences effectively.
In this post, I’ll break down the top 10 TikTok influencers in Israel you should seriously consider teaming up with. Whether you’re pushing fashion, tech gadgets, or lifestyle services, these creators bring something fresh to the table — and the insights here are straight-up actionable for UK advertisers and influencers alike.
📊 Why Israel on TikTok Matters for UK Marketers
Israel might be small in size, but its digital footprint is huge, especially on TikTok. The country’s youth are tech-savvy, trendsetting, and culturally connected, making Israel a sweet spot for brands wanting early access to emerging trends. UK advertisers benefit from this by expanding their reach beyond local markets and riding the wave of viral content from a region with a strong startup and creative scene.
Payment methods for influencer deals here usually lean towards international standards like PayPal, bank transfers in GBP or USD, and sometimes crypto payments for the more avant-garde creators. Contracts need to respect UK advertising standards and Israeli influencer rules — transparency about sponsored content is key on both sides.
💡 Top 10 Israeli TikTok Influencers to Watch in 2025
Here’s the real juice: the 10 leading TikTokers in Israel that can elevate your brand campaign with authentic engagement.
1. Neta Alchimister (@netaalchimister)
A model and entrepreneur, Neta’s TikTok combines fashion, beauty, and lifestyle vibes. Her 2.5 million followers are mostly young women in Israel and internationally, perfect if you’re a UK brand targeting a stylish demographic.
2. Roi Ram (@roi_ram)
Roi’s comedy skits and relatable content hit the mark with a broad audience. His engagement rates are solid, making him great for brands wanting to add humour to their campaigns.
3. Dana Rozenshtraukh (@danaroz)
Dana is the queen of dance and fitness challenges on TikTok. If your UK brand deals in health, wellness, or athleisure, she’s a natural choice.
4. Idan Cohen (@idancohen)
Idan’s tech reviews and gadget unboxings are gold for electronic brands. He’s got a loyal fanbase that trusts his opinions — a dream for tech marketers.
5. Lior Ohayon (@liorohayon)
Lior’s food and travel content is pure gold. UK brands in hospitality or tourism can leverage his storytelling to create mouth-watering campaigns.
6. Tamar Alon (@tamaralon)
A makeup artist who’s known for quick tutorials and beauty hacks. Collaborations here fit perfectly with UK cosmetics or skincare launches.
7. Erez Ben Harush (@erezbenharush)
Famous for his lifestyle vlogs and day-in-the-life content, Erez’s followers love his down-to-earth personality and authentic voice.
8. Yael Shelbia (@yaelshelbia)
An international model and influencer, Yael bridges Israeli and global audiences. Great for UK brands wanting a mix of local and global reach.
9. Matan Cohen (@matancohen)
Matan’s comedy and reaction videos pull massive engagement, ideal for brands wanting to inject some fun into their message.
10. Shira Hadad (@shirahadad)
Shira’s fashion and sustainable living posts attract eco-conscious audiences, aligning well with UK brands focused on green products.
📢 People Also Ask
How do UK advertisers collaborate with Israeli TikTok influencers?
Most UK brands work through influencer marketing platforms like BaoLiba or directly contact creators via TikTok DMs or their managers. Contracts are usually in GBP, with payments through PayPal or direct bank transfers. Clear disclosure of sponsored content is mandatory under UK’s ASA rules and Israel’s privacy laws.
What type of content works best on Israeli TikTok?
Authentic, humorous, and trendy content performs superbly. Dance challenges, quick lifestyle tips, and tech unboxings are hot. Content that mixes Hebrew and English tends to have wider appeal.
Is it expensive to work with Israeli TikTok influencers?
It varies — micro-influencers might charge a few hundred pounds per post, while top-tier creators can command thousands. ROI often justifies the spend, especially with niche targeting.
💡 Tips for UK Brands Working with Israeli TikTokers
- Localise your approach: Even if your product is global, let creators tailor the message for their local followers.
- Leverage dual-language content: Many Israeli influencers use English in their videos, which helps UK brands connect seamlessly.
- Be mindful of cultural nuances: Israeli humour and references can be sharp; trust creators to navigate this authentically.
- Use platforms like BaoLiba to manage contracts, track campaigns, and ensure compliance with both UK and Israeli marketing laws.
❗ Risks to Watch Out For
- Legal compliance: Both UK and Israeli advertising standards require clear labelling of sponsored content. Avoid grey-area promotions.
- Payment security: Always use secure, traceable payment methods that protect both parties.
- Audience authenticity: Watch out for inflated follower counts or fake engagement. Use data tools to verify influencers before signing deals.
Final Thoughts
The Israeli TikTok landscape is fertile ground for UK marketers hungry to diversify their influencer campaigns with fresh, authentic voices. From fashion queens like Neta Alchimister to tech-savvy reviewers like Idan Cohen, Israel’s TikTok creators offer a vibrant mix of content that can elevate your brand’s global appeal.
According to data from May 2025, UK brands collaborating with Israeli TikTok influencers see higher engagement rates than many local campaigns, proving the power of cross-border influencer marketing.
BaoLiba will keep updating the latest trends and insights on influencer marketing in the United Kingdom and beyond. Stay tuned and let’s grow this game together.
